Folks,

For your Sunday perusal, the wall Street Journal has an interesting piece on female investors. Women haven’t traditionally been as engaged with personal finance as men, but with increasing female labor force participation in traditionally middle class professions, wealth management firms are taking more notice of female investors.

From the article:

American women may be starting to outearn American men, but personal investing is a different matter: Many of them, even powerhouse female executives, hate dealing with it.

Darline Jean, president and chief executive of the About Group (which owns About.com), says that she doesn’t “have the downtime to look at all those stock tickers and research every one of those companies’ performance histories.” The online interfaces of financial services firms, she says, offer “the kind of blipping screens that guys like—to hunt stock prices like they’re moving targets.” Like many other successful women, Ms. Jean outsources investing to a financial adviser who presents her with data on how to reach her long-term goals.

The rest of the article is here.

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James Hendrickson is an internet entrepreneur, blogging junky, hunter and personal finance geek. When he’s not lurking in coffee shops in Portland, Oregon, you’ll find him in the Pacific Northwest’s great outdoors. James has a masters degree in Sociology from the University of Maryland at College Park and a Bachelors degree on Sociology from Earlham College. He loves individual stocks, bonds and precious metals.


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Avatar photo About James Hendrickson

James Hendrickson is an internet entrepreneur, blogging junky, hunter and personal finance geek. When he’s not lurking in coffee shops in Portland, Oregon, you’ll find him in the Pacific Northwest’s great outdoors. James has a masters degree in Sociology from the University of Maryland at College Park and a Bachelors degree on Sociology from Earlham College. He loves individual stocks, bonds and precious metals.

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1) Collaborate: Meet regularly to talk about money, set goals together, track and monitor them.

2) Understand and respect your partner. Take time to understand your partners values about money.

3) Watch the numbers. Get a budget, monitor your spending and track your net worth.

4) Max your retirement. Maximize contributions to your tax deferred retirement accounts.

5) Invest in stock. Stocks perform better than bonds or cash.

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