As part of the DINKS mission to bring you the best of personal finance, todays posting discusses Chick-fil-A. As many of you know Chick-fil-A is a fast food joint that sells chicken related food and other junk. BUT: they company has done something smart: when a new restaurant opens they offer free food for a year to the first 100 people in line.

Check out the news stories here and here. Apparently this campaign has been successful in generating a LOT of buzz in local media.

While I’m on this Chick-Fil-A kick, if you sign up for Chick-Fil-A’s mailing list, they’ll send you a coupon for a free breakfast. Click here for the free eats.

Apparently the company does not seem to be publically traded so you can’t easily ride the Chick-Fil-A wave, but you might want to keep an eye on the company for future opportunities, as it looks like someone is doing some smart marketing there.

Best,

James

MANAGE YOUR MONEY TOGETHER

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1) Collaborate: Meet regularly to talk about money, set goals together, track and monitor them.

2) Understand and respect your partner. Take time to understand your partners values about money.

3) Watch the numbers. Get a budget, monitor your spending and track your net worth.

4) Max your retirement. Maximize contributions to your tax deferred retirement accounts.

5) Invest in stock. Stocks perform better than bonds or cash.

6) Avoid high interest debt. Credit cards and title loans are financial cancer.

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