What is Groupon?

You may have heard about Groupon because it is a fast growing daily deal site that offers local deals to readers. I took the time this week to sign up for Groupon, and see what it is all about.  I was surprised to see that Groupon is very user friends.  It is fast to sign up, and I had instant access to tons of great deals. Groupon is a website that offers coupons to the masses (or groups), it’s group coupons.

The Groupon website is fun and friendly.  The design of the Groupon website makes people want to sign up. The sign up process takes less than 3 minutes, they ask for our basic information such as our email address, our name, and our zip code.  If we want to receive personalized daily deals suitable for our tastes and not just our location, we can provide additional information such as our favourite foods and activities.

Groupon offers daily deals on everything from dance classes, to newspaper subscriptions. The Groupon deals expire; so it’s best to sign up for email, Facebook, or Twitter deal updates.  With every daily deal Groupon offers a company biography, the total amount of savings, as well as the number of Groupon users who have purchased that deal. The deal conditions including the expiry date are posted online with the deal.  This is great because sometimes people think that if a deal is too good to be true, it is really too good to be true.  With all of the fine print available before we buy a daily deal there is no chance of “misinterpretation” or buyers remorse.

I have heard about Groupon, but up until this week I was never a Groupon user. Now, I am totally in love with Groupon.   It is a great site to get daily deals in our hometown, or while we are travelling. Groupon also offers Gift Cards.  I love giving gifts cards as presents, and online gift cards are becoming more and more popular.  Groupon is offered in most major American and Canadian cities.

Groupon is a great way to save money on food, hobbies, reading, outings and activities, as well as luxury items such as massages and beauty treatments.  It’s very easy to use.  Here is how Groupon works:

1. Get It – Check your email, Facebook or Twitter feeds for daily deals on cool local businesses
2. Share It – Groupons are more fun when used with friends. Pass along deals by email or broadcast them to your social networks.
3. Enjoy It – Print the voucher or bring it up on your mobile device, then present it all at the business to get your deal.

That’s it. 3 Easy Steps. It’s as easy as 1, 2, 3 Groupon!

Kristina Tahnyak

Tahnya is a Certified Financial Planner and former Investment Advisor turned marketing and communications professional She holds a degree from Concordia University, is debt free and currently works in the field of digital marketing.